Soulé is the leading force in a new wave of emerging Irish music. The Dublin based electronic pop artist is here to make her mark with her bass heavy sound and soft – soulful vocals. Born in London and raised in Dublin seaside town of Balbriggan, the singer songwriter’s innate charisma, natural talent and electronic pop influenced tunes have garnered her a cool, three million streams on Spotify.
Craving out her own sound, her own way, her debut single ‘Love No More’ received underground acclaim and was nominated for the RTÉ Choice Music Awards’ 2016 Song of the Year. Her second single, the infectious dance jam, ‘Good Life’ was also nominated for the RTÉ Choice Music Awards’ 2017 Song of the Year. Within this momentous year, Soulé established her sound with her upbeat and catchy hits 'Troublemaker' and 'What Do You Know' that have surged well past the coveted multi-million plays mark on Spotify and Apple Music.
In just 18 short months, Soulé was named RTÉ 2FM Rising Artist and the Golden Plec Pick, as well as was one of the most talked-about acts at 2017’s Electric Picnic where she performed multiple times.50 A natural performer, she went on to partner with Jameson taking part at their famous Live Bow Street Sessions, played the famous Other Voices show in Berlin, sold out her first headline show at the 1,000 capacity Button Factory in Dublin and appeared on the ‘Imelda May New Year’s Eve Special’ on RTÉ One.
What’s more, in 2018 Soulé performed at Eurosonic Noorderslag (ESNS) in Holland, on RTE’s Other Voices - Ireland’s longest running music TV series and was selected as an AIB Bank Future Sparks ambassador, inspiring and encouraging students all over Ireland to reach their career potential.
Hitting the festival season with a bang, her energetic live shows at Pride, Forbidden Fruit and Body & Soul were just the start of a busy summer for Soulé who recently headlined the Lifestyle Sports Stage at the highly anticipated Irish festival of the year, Longitude. For Soulé, being a part of such a stellar line up with artists she respects and admires such as Solange, SZA, Sigrid, Alma, Travis Scott, J.Cole, Khalid, Princess Nokia and The Internet was a “pinch myself” dreamlike moment.
Music is like an extra language in Soulé’s family, one which everyone speaks. Born Samantha Kay, her musical calling came from an early age singing with her Mother and Aunts and becoming the youngest lead singer in their local gospel choir. The close-knit community of Balbriggan allowed young Soulé to grow and eventually thrive as an artist. With the help of her local youth club Foróige, at just 16 years old, Soulé and her buddies organised a televised music festival, ‘Nitrogen’ at which well-known Irish band ‘The Coronas’ performed. A huge success, the festival promoted positive mental health for young people, a subject close to Soulé heart.
Pursuing her passion for travel, Soulé graduated with a degree in Tourism, Law with French from the Dublin Institute of Technology where she enjoyed an exchange program at Disneyland in Paris. On her return and in her final months of her degree she accompanied a good friend who was recording at Dublin based studio, Diffusion Lab in 2014 to collaborate on a track. This honest introduction ignited her musical journey when she found like-minded souls in the Diffusion Lab team.
The ground breaking Irish DIY production unit and artist development collective who encouraged Soulé to experiment and define her unique sound. This lead to the release of her debut single ‘Love No More’ in her final year of university. Being part of the Diffusion Lab family, surrounded by positive energy and making friends with her fellow emerging artists including Jafaris, Flynn, Rushes and Mango x Mathman have egged her on to do great things.
Soulé harnesses the energy of her idols – hugely inspired by Erykah Badu, Janet Jackson, MNEK, Zara Larson, SZA, Solange and Lauryn Hill to name a few! Her own style is genre-bending having evolved from a new cross-genre generation. Soulé’s sound at its core is electronic pop but her music draws on various influences from Drum & Bass, Neo-Soul, Dance and R&B. Her creations showcase the contrast of her soulful visceral voice over beds of thumping electronic beats, married with classic 90’s inspired harmonies. A passionate singer songwriter who blends irresistible, catchy music with unapologetic lyrics about heartbreak and reclaiming confidence in love and life.
The excitement around Soulé continues to grow rapidly and her ambition to take her sound beyond the confines of Ireland is echoed by her peers Hare Squead, Jafaris, Reejie Snow and the Rusangano Family, as a core part of a new breed of Irish artists who are just a step away from making a major international breakthrough.
The future looks undeniably bright for this sparkly-eyed go-getter with an EP on the way and appearances at all major festivals lined up. A force to be reckoned with, Soulé is one artist set to make her mark in the pop stratosphere.